Kupaka chakudya- "pepala" kumabweretsa mtsogolo

Kusamalira zachilengedwe pepala tableware thumba funsani

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Monga imodzi mwa mabanja anayi akuluakulu a zosungiramo zakudya, mapepala a mapepala awonetsa kukongola kwake kwapadera ndi phindu kwa ogula ndi opanga chifukwa cha kuteteza chilengedwe ndi kubwezeretsanso, ndipo zakhala zofanana ndi chitetezo, mafashoni ndi kalembedwe.Pansi pa mawonekedwe a Meimeida, ndi ntchito ziti zomwe zimabisika pamapepala?Kodi tsogolo la kunyamula mapepala lipangitsa kuti makampani azakudya awonekere bwanji?Kupaka mapepala kwasintha makampani azakudya ku China.Adzasintha ndani?Tiyeni tiyende limodzi kudziko lazopaka mapepala.

1. Chakudya sichingasiyanitsidwe ndi kuyikapo

Choyamba, tiyeni tipange lingaliro losiyana: Kodi chakudyacho chidzakhala chotani popanda kulongedza?Chotsatira chomaliza ndi chotheka, chakudya chochuluka chiyenera kuvunda pasadakhale, chakudya chochuluka chinawonongeka, ndipo malo omalizira a zowola ndi chakudya chowonongeka ndi kutaya.

Kwa zaka zambiri, pakhala pali mafoni ambiri kuti achepetse kugwiritsa ntchito ma CD pamsika.Sitikutsutsa kuchepetsa kulongedza kwapang'onopang'ono, koma tikuganiza kuti tikuyenera kuganiza kuchokera ku mbali ina ya kulongedza-chakudya chingathe kutsimikiziridwa kuti chidzakhala bwino pambuyo poti kulongedza sikuwonongeka kapena nthawi yake yashelufu italikitsidwa.Chakudya chambiri chimadyedwa m’malo mongowonongeka ngati zinyalala.Malinga ndi ziwerengero zochokera ku mabungwe oyenerera a United Nations, pafupifupi matani 1.3 biliyoni a chakudya amawonongeka padziko lonse lapansi, zomwe ndi zofanana ndi gawo limodzi mwa magawo atatu a chakudya chonse, ndipo pali anthu 815 miliyoni omwe sangadye chakudya padziko lapansi, omwe ndi 11% ya chakudya. kuchuluka kwa anthu padziko lonse lapansi, komanso kuchuluka kwa chakudya chomwe chawonongeka.Zokwanira kudyetsa anthu anjala.Kupaka ndi imodzi mwazinthu zofunika komanso zothandiza zomwe zingathandize kuchepetsa kuwononga chakudya.

2. Kufunika kwa kulongedza chakudya

Monga chonyamulira chakudya-chakudya phukusi ndi mbali yofunika ya chakudya.Phindu lomwe kulongedza zakudya kumabweretsa kumakampani azakudya kumaphatikizapo:

Kufunika kwa ogula: Lingaliro la Maslow limagawanitsa zosowa za ogula m'magulu asanu: Zosowa zakuthupi, Zosowa Zachitetezo, Zosowa Zachikhalidwe, Zosowa Zaulemu, ndi Kudzikwaniritsa.Zomwe zimatchedwa "chakudya ndi kumwamba kwa anthu", ndipo "chakudya ndicho choyamba", anthu ayenera kukhala ndi moyo - kudya ndi kukhuta;chachiwiri, kukhala ndi moyo wathanzi-otetezeka komanso aukhondo;ndikukhalanso ndi moyo wabwino——Zopatsa thanzi, zatsopano, zosavuta kunyamula, zachikhumbo, ndi chikhalidwe.Choncho, chinthu chofunika kwambiri chimene ogula amachifuna polongedza chakudya, kapena kuti chinthu chofunika kwambiri kwa ogula, ndicho “chitetezo, kutsitsimuka, ndi kumasuka.”

Mtengo wobweretsedwa kwa opanga:

1. Chiwonetsero cha mtengo wazithunzi: Monga mwambi umati, "munthu amakhala ndi nkhope, ndipo mtengo umakhala ndi khungu".M'mbuyomu, "golide ndi yade zili mkati", koma masiku ano, "golide ndi yade zili kunja."Malinga ndi lamulo la DuPont, 63% ya ogula amagula potengera kuyika kwa katundu.Chakudya chabwino chimafuna kulongedza bwino komanso zakudya zodziwika bwino, ndipo koposa zonse, kuyika chizindikiro.Monga chonyamulira chakudya, ntchito yake sikuti ingokhala ngati chidebe ndikuteteza chakudya, komanso kupereka ogula mosavuta, kugwiritsa ntchito mosavuta, kutsatsa komanso kulengeza.Kuwonetsa mtengo wazithunzi monga, chitsogozo, ndi zina.

2. Chepetsani ndalama zolongedza katundu: Kwa opanga, zinthu zomwe zimakhudza mtengo wolongedza zikuphatikizapo mtengo wa zinthu zomwe zasankhidwa, kulingalira kwa mphamvu yopangira ma phukusi, kugwiritsidwa ntchito kwakukulu kwa malo oyikapo, komanso ndalama zoyendetsera galimoto zomwe zimakhudzidwa mwachindunji ndi kulemera kwake.

3. Wonjezerani mtengo wowonjezera wa mankhwala: Zakudya zikatha kuikidwa, zimakopa ogula omwe ali okonzeka kugula kupitirira mtengo weniweni wa "chakudya + chosungira".Apa ndipamene mtengo wowonjezera wa phukusi umabweretsa chakudya.Zoonadi, mlingo wamtengo wapatali umagwirizana kwambiri ndi kusankha kwa zipangizo zopangira, mapangidwe a phukusi, luso la mapangidwe, ndi njira zamalonda.

3. "Mabanja Akuluakulu Anayi" a Kupaka Chakudya

Malinga ndi ziwerengero, zida zazikulu zopangira chakudya pamsika ndi mapepala, pulasitiki, zitsulo ndi magalasi, zomwe zimatha kutchedwa "mabanja anayi akuluakulu", omwe mapepala amawerengera 39%, ndipo pali chizolowezi chofulumira kukula.Zipangizo zopangira mapepala a chakudya Kukhala woyamba mwa "Mabanja Akuluakulu Anayi" kumakondedwa ndi ogula ndi opanga pamsika, kuwonetseratu kufunika kwa kulongedza mapepala muzopaka chakudya.

Poyerekeza ndi kuyika kwachitsulo, kuyika kwa mapepala kumakhala ndi chithunzi chabwino cha alumali ndi zotsatira zowonetsera mtengo, ndipo ndizopepuka.

Malinga ndi kafukufuku, zimatenga zaka zosachepera 5 kuti mabokosi apulasitiki amsika amsika awonongeke m'nthaka, ndipo zimatenga zaka 470 kuti thumba lililonse lapulasitiki liwonongeke, koma nthawi yapakati pakuwonongeka kwachilengedwe kwa pepala ndi kokha. 3 mpaka 6 Chifukwa chake, poyerekeza ndi kuyika kwa pulasitiki, kuyika kwa mapepala kumakhala kotetezeka, kwathanzi, komanso kosavuta kutsitsa.

Chachinayi, tsogolo la ma CD mapepala a chakudya

Tisanayambe kukambirana za m'tsogolo mwa kulongedza mapepala a chakudya, ndi "zopweteka" zamakampani amakono zomwe ziyenera kufufuzidwa?

Kuchokera pamalingaliro a ogula-nkhawa: China, monga dziko lalikulu lazakudya, yawona pafupipafupi nkhani zachitetezo chazakudya pazaka zambiri, ndikuyika pachiwopsezo thanzi ndi moyo wa ogula.Chidaliro cha anthu m'makampani azakudya chatsika mobwerezabwereza, zomwe zapangitsa kuti msika wazakudya upitirirebe.Great security trust crisis.

Kuchokera pamalingaliro a wopanga-nkhawa: nkhawa zamavuto azakudya omwe amadandaula ndi ogula ndikuwululidwa ndi atolankhani;nkhawa zokhuza kusayenerera ndi maulamuliro owongolera ndikutseka;nkhawa za kusamvetsetsedwa ndi msika kapena kupangidwa mwadala mphekesera ndi ochita nawo mpikisano ndi mfuti zabodza;nkhawa za kuonekera kwa msika Wonyenga ndi chakudya chochepa zimakhudza chithunzi cha mtundu ndi zina zotero.Chifukwa chodetsa nkhawa chilichonse chimakhala chowopsa komanso chovulaza kwa opanga zakudya.

Chifukwa chake, kuchokera pamtengo wolongedza chakudya, kuphatikiza "zopweteka" zamakampani azakudya, zomwe zikuchitika m'mapaketi amafuta amaphatikiza:

Ø Chitetezo chobiriwira ndi chilengedwe: "Zopaka zobiriwira" zimatchedwanso "zosunga zokhazikika", m'mawu osavuta "ndizobwezeredwa, zowonongeka mosavuta, komanso zopepuka".Kupaka kumakhalanso ndi "moyo wozungulira".Timapeza zinthu zachilengedwe ndikugwiritsa ntchito kuyika zinthu pambuyo popanga ndi kukonza.Zogulitsazo zitagwiritsidwa ntchito, zoyikapo zimakonzedwa.Kupaka zobiriwira ndikuchepetsa kugwiritsa ntchito zinthu zopangira momwe mungathere, kapena momwe mungathere kuti muchepetse kuwonongeka kwa chilengedwe chifukwa cha kukonza.Nkhani yabwino ndiyakuti mayiko ndi madera ambiri padziko lapansi akuletsa kapena kuletsa kugwiritsa ntchito zinthu zapulasitiki m'njira zosiyanasiyana.Chizoloŵezi cha "kusintha pulasitiki ndi mapepala" chikuwonekera kwambiri."Lengezani nkhondo", aku Shanghai oposa 2,800 ogulitsa kunja, kuphatikizapo Ele.me ndi Meituan, akuyesera "mapepala m'malo mwa pulasitiki".Mu nthawi yomwe aliyense amasamala za chilengedwe, kusowa kwa chidziwitso cha chilengedwe cha mtunduwo sikudzangosiya "kupanda udindo", koma mosakayikira kudzatsogolera kutayika kwachindunji kwa ogula.Zinganenedwe kuti chitetezo cha chilengedwe cha mapepala a mapepala si ntchito yokhayo yopanga chakudya ndi amalonda ogulitsa chakudya, komanso malingaliro osasintha a ogula.

Ø Chitetezo chowonjezereka: Tsogolo lachitetezo choyika mapepala silifuna kuyika mapepala opanda poizoni komanso osavulaza komanso zida zoyika mapepala, komanso zimafunikanso kulongedza mapepala kuti tipewe chakudya chabodza komanso chotsika, komanso kukulitsa shelufu yazakudya.Limbikitsani ndondomeko ya chitetezo cha chakudya chokha, kuchokera ku chitetezo cha mankhwala kupita ku chitetezo cha chithunzi cha chizindikiro.M'zaka zaposachedwa, ndi kukwera kwa njira zogulira pa intaneti, pakhala mwayi wambiri wopeza zakudya zabodza komanso zotsika mtengo.Zakudya zachinyengo komanso zotsika mtengo zomwe zimagulidwa pa intaneti ndi tsoka, zomwe zimayika pachiwopsezo thanzi ndi chitetezo cha ogula, komanso kwa opanga ma brand., Pakuti chithunzi cha mtundu womangidwa bwino chidzalepheranso kamodzi.

Ø Kuphatikizika kwamapaketi: Pakalipano, mitundu yonse yamapaketi ikukula molunjika ku magwiridwe antchito, kuphatikiza kutsimikizira kwamafuta, kutsimikizira chinyezi, zotchinga kwambiri, kuyika mwachangu ... chinyengo, etc. , Momwe mungaphatikizire ndi zolemba zamapepala zachikhalidwe ndizochitanso zachitukuko cha kuyika mapepala m'tsogolomu.The functionalization wa mapepala ma CD makamaka zimatheka kudzera kusindikiza ndi ma CD maulalo kapena pepala ma CD zinthu palokha, koma kwa maganizo a mtengo ndi efficacy, ndi odalirika kupereka ntchito zake payekha kuchokera gwero la zinthu pepala ma CD.Mwachitsanzo: mapepala opaka zotsekera chakudya, monga cholumikizira cha solar, amasintha mphamvu ya kuwala kukhala mphamvu ya kutentha.Anthu amangofunika kuika zakudya zomwe zapakidwa mu pepala lotsekera pamalo pomwe pali kuwala kwa dzuwa, ndipo padzakhala kutentha kosalekeza kuteteza pepalalo.Chakudyacho chimakhala ndi kutentha kwina kwake komanso kukoma kwatsopano, zomwe zimapangitsa kuti anthu azidya.Chitsanzo china: kugwiritsa ntchito masamba kapena wowuma ngati zopangira zazikulu, kuwonjezera zowonjezera zakudya, kugwiritsa ntchito njira yofanana ndi kupanga mapepala, ndikupanga zopangira zodyedwa.

Kambiranani-ndi ndani ati asinthe?

Msika wa 12 thililiyoni pamsika wazakudya ukupitilira kukula.Ndi makampani angati amtundu omwe amasangalala komanso amadandaula?Pali mafakitale ndi makampani ochulukirachulukira omwe amagawika zakudya kuchokera pamwamba mpaka pamwamba.N'chifukwa chiyani iwo angakhale osiyana?Mpikisano wamtsogolo udzakhala mpikisano wophatikizana ndi zinthu mumndandanda wamakampani.Muzonyamula katundu, kodi chuma chonse chakumtunda ndi kunsi kwa mtsinje kuchokera kumakampani ogulitsa zakudya, kuthandizira makampani osindikiza ndi kulongedza ndi kupanga, kwa omwe amapereka zinthu zonyamula chakudya, kukhala ogwirizana ndikugawana?Momwe mungakulitsire zosowa za ogula omaliza kuzinthu zonyamula kuti akwaniritse?Mwina izi ndi zomwe ife, monga aliyense wogwiritsa ntchito pagulu lazakudya, tiyenera kuganizira.

Tsogolo lafika ndipo likugwirizana ndi kachitidwe kachitukuko ka mapepala a chakudya.Pakadali pano, zimphona zapadziko lonse lapansi zonyamula zamadzimadzi, zimphona zonyamula zamadzimadzi zakomweko, mabizinesi odziwika padziko lonse lapansi ophatikizira chakudya chakumadzulo, ndi makampani apanyumba abwino kwambiri onyamula mapepala azakudya apanga mndandanda wazinthu zamadzimadzi ndi makampani osiyanasiyana ogwira ntchito.Kupaka mapepala azakudya, makampani opanga zakudya zapakhomo ndi akunja omwe akutenga mwayi pazotsatirazi, akutenga udindo waukulu pagulu kuti abweretsere ogula chitetezo, ukhondo, kuteteza chilengedwe, kusavuta, zakudya, kukongola ...

Kupaka mapepala a chakudya - kusankha kwa nthawi!Konzani kukayikira kwa ogula ndikugawana nkhawa za opanga!


Nthawi yotumiza: Nov-02-2021

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